PPC Landing Pages
Once your potential customers click through your pay per click ads, they must land on an effective landing page for you to convert them. A conversion occurs when a visitor to your landing page takes a desired action such as a purchase, download or form fill. At Let’s Web Design well come with strategies to ensure that you have high conversion rates by;
- Writing persuasive copy
- Designing neat and easy-to-read landing pages
- Include relevant and prominent call to actions
- Set up split A-B testing landing pages
- Use of your logos and colours to highlight your brand.
- Including a form on the landing page
- Measuring the actual number of contacts coming from the landing page
- Track key performance on all pages and constantly testing the landing pages
- Remove elements that may distract eye path from flow toward the goal
- Optimize the PPC landing pages for natural search
A good landing page that includes aspects listed above will keep your potential clients involved and get them to take the desired action. Let us create good landing pages that meet your business objectives.
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